What to Expect from the Wolfried. Journal
“While we appreciate some publicly accessible articles produced by a few educators in the pet health space, readers often still treat the information gathered online as ‘enough’ to make decisions in complex cases.”
The Wolfried Journal
The Wolfried Journal exists as complementary education, but not in the way that term is commonly used in the pet space.
Our journal is not a collection of recipes, mood- or seasonal-based nutrient spotlights, or simplified “do this, don’t do that” posts designed for quick consumption. Our articles are not a substitute for individualized guidance, and they are not intended to dress up information as an in-and-of-itself complete or universally applicable picture.
What the Journal offers publicly is orientation.
Our journal is an invitation to explore perspective-offering pieces that explore how and why people can differ in their conceptualization of dogs and what care outcomes such differences may entail. We write about how well-intended guardians may unknowingly undermine outcomes, and why people may repeat certain patterns despite good intentions. We also plan to introduce scientific concepts to you that can help you appreciate, and maybe even start applying, the scientific process and methods in caring for your dog. We aim to design our journal entries to serve as Denkanstöße—prompts for reflection, not instructions to follow blindly.
What you will not find is uncontextualized technical guidance presented as education. We deliberately avoid publishing detailed protocols, deep-dive therapeutic frameworks, or highly specific recommendations without the context and ability to ask further questions required to apply them responsibly. While we appreciate some publicly accessible articles produced by a few educators in the pet health space, readers often still treat the information gathered online as ‘enough’ to make decisions in complex cases. Moreover, in our opinion, too much of what currently circulates as “education” in canine health is, in practice, dogma, authority by assertion, or indirect product promotion. Often, the content is also intentionally stripped of crucial operational information to get people to buy into the consulting or coaching platforms. We understand these approaches from a business perspective. However, all these forms of truncated content can create confidence without competence and ultimately may do more harm than good, even if the posts have a ‘this is not veterinary advice’ at the bottom of the page.
For that reason, our more technical, integrative work lives behind a paywall and is paired with services that allow clarification, personalization, and accountability. You might accuse us at this point of taking the same personal-gain truncation we outlined above to the extreme. Still, while our broader writing may ‘sell’ our philosophy and encourage you to feel more aligned with us than with others, our decision is not rooted in exclusivity or restricting access simply to drive sales. Ultimately, it is about supporting your dog’s health outcomes through our consulting, which is tied to intellectual honesty in everything we do. Because readers’ situations can differ in ways no simple ‘blog post’ can ever cover, complex systems require dialogue, not content that represents averages.
The Journal invites you to think more clearly about your dog, your role, and the limits of generalized advice. With our approach, we try to minimize the reader’s false sense that even an evidence-supported blog post about canine health can replace lived understanding, individualized assessment, or informed participation.
That distinction is intentional.
Where to Go Next:
Welcome Page → | Meet the philosophy, the founder, and the reason this brand exists.
FAQ → | Wondering about who we are? Or what guides and inspires us? It’s all there.
Services → | Explore 1:1 consulting, individualized meal plans, and our systems-based support.
